User blog comment:Redgarlic68/Kick It Up a Notch!/@comment-406459-20110718222435

As far as ratings are concerned, Disney is now touting the fact that the most recent Phineas and Ferb tied SpongeBob in Disney's coveted demographic of kids 6-11 as well as set a series high for girls 9-14. Tying SpongeBob in the key demo- along with the fact that it got only a few thousand less overall viewers than its previous record-setting episode- is pretty dang impressive, especially if you factor in that Nick went all out in promoting this SpongeBob special with an original Twitter-based story.